Most sellers still don’t take Pinterest for e-commerce very seriously, which can prove to be a big mistake.
Why?
According to Hootsuite.com, Pinterest is the third-largest social network in the United States. Pinterest users also spend 50% more than they do on other competitor platforms like Instagram and Facebook, according to smartinsights.com.
Pinterest has grown and evolved with its features and capabilities getting more competitive. Women comprised 80% of its total users. But interest had grown farther from when it was first launched in 2010. It is now a place for eCommerce businesses to engage with users and generate more sales for their brands. If you, as a seller and as a brand, can master Pinterest for eCommerce, then there is an excellent opportunity for your brand to increase traffic and sales for your site.
All social media platforms provide businesses with the opportunity to get closer to their customers, Increase engagement, and thereby increase...
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